Michael Albert Photography

Michael’s Weddings: Branding and Illustration

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Michael Albert lives an ideal life with his family near Cranbrook, BC. In between taking care of his daughter, building his custom low-impact, passive-energy home, and going out hiking or skiing in the afternoons, he works as a professional photographer. Michael asked Backyard Creative to create a brand presence for his wedding photography business, so we brought out the pens and got drawing. With a focus on creating a logo reflective of his love for his craft, and standing out in a saturated industry, we created a hand drawn wordmark encompassing the casual sophistication, down-to-earth approach and timeless nature of his work. Business cards and packaging were designed with an eye for waste reduction, reusability and using 100% recycled paper stock.

Illustration & Design: Lisa Hemingway / Website Development & Platform: NeonSky

www.michaelsweddings.net